Give Mum the Gift of Free Time This Mother’s Day

As Mother’s Day approaches, you may well be scratching your head wondering what the mother figure in your life might like to receive. Allow us to help. We’ve teamed up with the LEGO Group on an exciting new project, starting with a little research into what UK mums want most on their special day. We discovered that at the top of their Mother’s Day wish lists is: time to spend exactly how they like (with most saying spending time with their family was key!).

And what Mum wants, Mum gets…

Available as a free add-on with any LEGO set, we designed the Time Tokens for Mum booklet so they can spend the day their way. So, whether you’re the partner, child or friend of a wonderful mum, simply fill in a token with the task and amount of time you pledge to take off their hands so they can do whatever they like. From taking some quiet time to build a LEGO set to having a long relaxing bath, this thoughtful little book allows mums to enjoy the day their way.

Our findings revealed that more than one in ten mums said time spent making new memories with their children is the gift they’d want most for Mother’s Day. When asked what they enjoy doing with the little ones, 17% said building LEGO sets was up there as one of their favourite things to do – handy that!

We also found that 42% of mums would love more free time for themselves to enjoy simple pleasures like reading a book or watching TV, so set up the sofa with some snuggly blankets and hand over that Netflix password. Another 10% of mums said they’d quite simply like to go to the toilet in peace… We think you can make that dream a reality, don’t you?

From mums and grandmas to step-mums and partners; whoever the mother figure in your life is that you’re treating, choose a LEGO set the whole family can enjoy and add a Time Tokens for Mum booklet to your order for free while stocks last!