Top 10 Most Popular Birthday Cards for 2025 in Australia
Birthdays drive Australia's A$500 million greeting card market, with shoppers buying 22 cards annually. In 2025, personalisation, speed, and tech-enabled designs are on the rise as Moonpig blends tradition with modern convenience. Here are ten cards that combine style, customisation, and quick delivery for effortless selection.
How we chose the top birthday cards
Our selection ranked cards by trend relevance, personalisation depth, delivery speed, and value for money, reflecting consumer priorities from 2025 research: personalisation, speed, sustainability, and multimedia integration. Only Moonpig designs were considered. Moonpig’s design system ensures consistency across selections.
Trend relevance – AI, AR and 2025 design movements
2025 brings exciting innovations influencing card popularity. AI-generated illustrations create trendy graphics quickly, while AR elements through QR codes offer interactive experiences. Design movements include bold colour blocks, retro-pixel aesthetics, and music-star inspired graphics that reflect contemporary culture. Moonpig makes these innovations accessible through its design tools and instant previews.
Personalisation depth – photo, handwriting, audio options
Moonpig provides three tiers of customisation:
Photo insert: Up to three high-resolution images (300 dpi recommended).
Handwriting font: Converts your handwriting into a digital typeface for personal signatures.
Audio recording: Embed a 30-second voice clip via QR code.
These personalisations enhance your message, making it unique and memorable.
Delivery speed – express vs standard across every state
Express delivery ensures next-business-day delivery to metro areas and 2–3 days to regional locations. Standard delivery takes 2-7 days. Here’s the breakdown:
VIC – Express (Metro): Next business day; Express (Regional): 2–3 days; Standard (Metro): 2–4 days; Standard (Regional): 3–7 days
NSW – Express (Metro): Next business day; Express (Regional): 2–3 days; Standard (Metro): 2–4 days; Standard (Regional): 3–7 days
QLD – Express (Metro): Next business day; Express (Regional): 2–3 days; Standard (Metro): 3–5 days; Standard (Regional): 4–10 days
SA – Express (Metro): Next business day; Express (Regional): 2–3 days; Standard (Metro): 2–4 days; Standard (Regional): 4–7 days
WA – Express (Metro): 2–3 days; Express (Regional): 3–5 days; Standard (Metro): 5–10 days; Standard (Regional): 5–10 days
TAS – Express (Metro): Next business day; Express (Regional): 2–3 days; Standard (Metro): 2–5 days; Standard (Regional): 3–7 days
NT – Express (Metro): 2–3 days; Express (Regional): 3–5 days; Standard (Metro): 4–7 days; Standard (Regional): 7–10+ days
Value for money – price tiers and size choices
Standard card: A$9.99
Large card: A$12.98 (allows full-bleed photos and more text).
This pricing reflects the desire for "fewer, better, more meaningful cards" for important celebrations. Moonpig maintains clear pricing.
#1 Moonpig Classic Personalised Card (standard)
A timeless choice at A$9.99, this card offers next-day express shipping to all metro areas.
Design highlights – timeless layout with optional photo insert
Features a classic white background with subtle gold foil trim. The top-right photo placeholder frames your image, suitable for sincere or light-hearted messages.
Customisation – handwriting font, recorded message, emoji stickers
Includes:
Handwriting font: Digital script mimicking your handwriting.
Recorded message: 30-second audio clip via QR code.
Emoji stickers: Add up to three emojis to personalise the card.
Delivery – next-day express to all metros, 2–3 days regional
This card qualifies for express delivery across all states.
#2 Moonpig Large Premium Photo Card
The ideal choice for impactful visuals.
Bold visual impact – full-bleed photo on a larger format
Edge-to-edge photo ensures your image stands out. Use a high-resolution image (minimum 300 dpi).
Personal touches – custom font, space for a short poem
Choose from three elegant fonts and include a ≤ 100-word poem or heartfelt message inside.
When to choose – milestone birthdays (30, 40, 50)
Perfect for significant celebrations where visuals matter as much as words.
#3 Pop-Culture Remix Card – "Sabrina Carpenter 'Please Please Please'"
A favourite among 20-30 year-olds who enjoy music trends.
Trend cue – music-star inspired graphics loved by 20-30 yr olds
Features bold neon typography and a stylised portrait of Sabrina Carpenter, reflecting the 2025 pop-culture wave.
Personalisation – add your own lyric line or selfie
Personalise by inserting a custom lyric (up to 15 characters) or uploading a selfie to appear with the pop star design.
Ideal for – friends who love current hits
Great for friends who appreciate pop culture references in their celebrations.
#4 Nostalgia-Inspired Retro Card – Vintage Pixel Art
A tribute to the '80s and '90s that resonates with classic gaming fans.
Design vibe – retro gaming aesthetic meets modern typography
Pixel-art characters on a neon grid background with clean sans-serif headlines ensure readability.
Personalisation – insert a childhood photo for extra wow factor
A dedicated photo slot (4 × 4 cm) allows for a nostalgic childhood photo.
Perfect for – Gen X parents recalling the '80s/'90s
Ideal for Gen X parents who fondly remember early digital entertainment.
#5 Humorous "Annual Age-ing Ceremony" Card
A witty option for friends who enjoy birthday banter.
Tone – witty, light-hearted, great for mates who enjoy banter
Delivers laughs with taglines like "Another year older, but still not wiser!"
Custom options – add a funny inside joke via the text field
Include a personal inside joke (max 80 characters) for added humour.
Delivery tip – schedule for a surprise morning drop
Order 2 days before the birthday for morning delivery.
#6 Elegant Floral Card – Large Bloom Design
Sophisticated style for those who appreciate classic beauty.
Visual – sophisticated flower illustration, premium paper stock
Watercolour roses printed on 350 gsm matte cardstock create a luxurious feel.
Personalisation – optional name overlay in elegant script
Add the recipient's name in elegant script for a refined touch.
Best for – parents, grandparents, or a spouse
Ideal for those who value traditional elegance.
#7 Interactive "Blow-the-Candle" Digital-Ready Card
A hybrid physical-digital experience perfect for bridging distance.
Feature – QR code unlocks a short animation when scanned
The QR code reveals a charming candle-blowing animation.
How to personalise – upload a short video greeting to embed
Include a personal video greeting (up to 15 seconds, MP4 format) that plays when scanned.
Use case – long-distance loved ones wanting a hybrid card
Great for long-distance relationships where presence matters.
#8 Cute Kids Card – "Butterfly Pocket Surprise"
The top choice for young children who love surprises.
Design – bright butterflies with a hidden pocket for a small treat
Colourful butterflies adorn the front, with a hidden pocket for a small surprise.
Personalisation – add the child's name in a playful font
Choose from kid-friendly fonts: Comic Sans, Bubble, or Hand-drawn.
When to pick – birthdays for ages 3-10
Designed for kids aged 3-10 who enjoy interactive elements.
#9 Corporate Bulk Friendly Card – Simple Elegant Template
For business buyers needing efficient bulk orders.
Bulk features – CSV upload for names, pre-approved message
Handles up to 500 names with pre-approved templates for consistency.
Delivery – scheduled batch drops to multiple offices statewide
Set a single delivery date per state for coordinated arrivals.
#10 Free-Style DIY Card – "Create-Your-Own Layout"
For those wanting complete design control.
Canvas – start from a blank design and build your own look
The A5 blank canvas allows for a fully custom design.
Tools – drag-and-drop photo, text, stickers, colour palette
Five main tools make design simple: Photo, Text, Sticker, Colour, and Background.
Perfect for – creative souls who want total control
Ideal for those who enjoy the design process as much as the final product.
Frequently Asked Questions
How do I add a recorded voice message to my card?
Select "Add Audio" after designing, record up to 30 seconds, and the message will attach to a QR code on the card.
What's the latest cut-off time for next-day express delivery in NSW?
The cut-off for next-day express delivery in NSW is 2 pm local time. Orders after this time will be processed the next business day.
Can I schedule different cards to arrive on different dates in the same order?
Yes, during checkout, you can set separate delivery dates for each card in your basket.
I'm ordering for a regional address – will the card still arrive on time?
Express deliveries to regional areas arrive in 2–3 days. Order at least three business days before the birthday for timely delivery.
What should I do if my uploaded photo looks pixelated?
Re-upload a higher-resolution image (minimum 300 dpi) or select a smaller photo area on the card design for better clarity.